SEO Experts, are you there? Are you listening?

“Google only loves you when everyone else loves you first.” — Wendy Piersall.

I’m starting this blog with Wendy’s superb line because there is thoughtful logic inside it. When we talk about SEO at the year 2015, so many confusing, advance and witty techniques come in mind at the same time. Yes, Every time. Because five years back when I was started my SEO career, there was just one point to do SEO – “Better keyword ranking result on Search engine”. 

But now SEO’s picture is far different from that point.

From beginning, SEO has some standard techniques like any other technology. We mainly focus on search engines and their updates. We make website search engine friendly, we choose keywords that have good search result and we post our website link which Google prefers the most. This seems very conventional and yes this works. 

In 2011, Google launched their first update that had some rules and policies. Why was that needed when everything was going great? People were happy and making good money. What happened with search engine? Even till date Google updates are coming and they are strict and strong with their policy more than before. 

We didn’t know reason behind it. But with time, as more and more Google updates came, we came to understand how and why they made rules.

One thing that I observed they wanted was “User Friendly SEO techniques”. They have very clear message on this particular policy. They are making rules for our profit. We can make more money and get higher traffic if we follow them. They want us to make user friendly websites, the main target of which is to get most attention of users/customers. And the result has shown in 2014. We all were eyewitnesses of Tsunami on internet market. Yes! I’m talking about Flipkart.com, Amazon.in, Snapdeal.com and many more. They made history by doing E-commerce business in billions of bucks.  

“The objective is not to ‘make your links appear natural'; the objective is that your links are natural.” — Matt Cutts.  Here I have some points for new age SEO.

1. Go with Traditional SEO: Yes it’s actually exists.

2. Work on Local Search Market.

3. Social optimization and authority building.

4. Content Management.

5. Mobile friendly and Apps integration.

So in 2015, if you’re anyway going to butter someone, better let it be your users than Google, this way you will get more fruitful results which you’re expecting from Google.

Alohaa !!!!

Having Regret in Life?? No, not at all

Okay, so the title itself is explaining my story!!!!

We all have very busy lives or I can say that we all are trying to occupy ourselves anytime and every time. Why it is, is there something which we want to get in future?? Is there something which we want to achieve desperately? Or is there something happened in past and gave us a bad experience and don’t want to recurrence/recall those moment?? In a simple manner we have named it “Regret”.

Today I’ve chosen third point to write. When we talk about past, generally people have some regrets.

Mujhe ye krna chahiye tha..mujhe ye nahi bolna chahiye tha…kash mai waha ja pati..kash mai us din yha nai aata, Kash mere pas ye hota…and many more…

Sometime we feel if that was happened or not happened, today’s picture would been different.  This feeling is evil I think, because sometime it goes deep and get worse day by day. People get depressed, has no interest in life, they feel helpless and alone in the crowd.You will ask me that do I have any regrets. My answer is big NO.  This can be your answer too, if you want.

I always think positive and having jam-packed positive energy till date. Even my life is not bed of roses just like everyone else's. I also face so many good and bad things in my day to day life. But I count those as an experience, not regret. So, here I want to say that I don’t have any regret in life. 

Do what you can do. Speak what you think is right. Don’t go where you don’t want to go. Situation go wrong sometimes. Your actions can create bad thing. Your words can get misunderstood. You will feel bad. You will feel hurt. But this is normal.  Absolutely normal is better word I think.

Sometimes when I go into the flashback and evaluate those experience I find having learnt the lesson of life from them. Even all flash backs have some good and bad things which in turn teach us many real things. We cannot change our past, similarly there is no good to have regrets for our past action or circumstances. 

Take those as your arms and step ahead with it. Our life has many things on which we can rely on. We can be proud of  and we can learn to have no regrets.

Be Generous! Be Happy! Be Thankful!

Alohaaa !!!!!!

Judgmental Me

I wanted to write on some other topic but my thoughts are stuck on one thing that is Judgment. I believe, Judging is to assume something or to make observations and then sum it up to figure that the person is 'so and so'. Generally when we talk about judging it comes as negative aspect of any person or object.

I read one article this morning about one woman who was stealing things and caught red handed by woman police officer. Interesting thing in this story is, that cop gave her hundred bucks and told other person over there to help the woman rather arresting her. She told the media person that arresting is not the solution if she was single mother and jobless. She helped her to get a job and I think this was the right way to judge that poor woman.

 I’m going some year back for fresh memory to know how we judge a person. It was a small celebration at house. Many people has arrived to celebrate the moment. At host side, there were some kids who did not greet properly (is called Pranam) to their elder guest. I can say that they didn’t pay attention on that particular thing as they were involved themselves in other work.

But this was an issue for elders. They were talking seriously about it and obviously that poor kid was culprit at that time.

I’ve seen many times when people talk about any person, they end up with some judgments on that person. It will not come as surprise if I admit that I brought up in the same environment where people judge each other on every particular thing. 

It is good to talk about good and bad things about any person but judging is not. If you know somebody and have any suggestion about their personality then go straight or if you want to be critic then choose good things to say first.

I always feel good to see those people who have life-long friends, best friends or I can say Chaddy-buddies.  If you judge a friend, tell him/her what you think or assume about them. If you are not then you will disappoint every time and end with no more friends. Reason is, you never know how that person feel when you judge again and again. May be that person is wrong or right but when you judge, your impression is also counted by that person.  This is also applicable on those people who called themselves as well-wishers of yours but mean while judge you at your action or statement.

I am the best example who has less than five or ten friends. I judge the people. Like or dislike them and sometime its vise-verse. Because I've learn to judge people all my life.

Thankfully this perception is getting change somehow and it feels really good.  I am blessed with some people who don’t waste time to judge me. They are critics and love people for who they are.

Alhoaa!!!!!!!!!!

Baba: My Grandfather

Long ago one baby girl was born and everybody was not that happy. But there was a person who brought the sweets and celebrated. Shared his joy with every person in his village. His first granddaughter had just arrived in his family. As he had no daughter, it was the high time to share his happiness & joy.

Yes, today I’m writing about you and you are my Baba. Mere Dada Jee.  Before this moment I never express my fondness for Baba to anyone because I thought it was worthless however I was ridiculously wrong. Yes, I know I am.

The matter of fact which I just don’t want to accept that you are no more. It’s killing me because I’m so deserted like never before. It’s shocking. It’s hurtful. It’s painful and it’s heartbreaking.

I just don’t want to move on like everybody is telling me to.  Just three days back everything was fine and a week prior to that I met you. You were sharing the story of your childhood and the Satsang where you used to occupy yourself since many years. You were in your room surrounded by all your grandchildren along with my Husband. You were telling the history about Bind (our native place), school and everything related to our village, our home especially to my Husband. You were too happy and busy chatting with him. And your son-in-law was having great time with you (as he told me).

Why have you waited for me?? Why you were so happy that I am finally at your place after almost a year??

After marriage it was my first visit to my native place. You were happy like no one else. You waited for me whole day. And everybody was pissed that why are you asking so many times that I’m coming or not coming and if yes then when I’ll reach home.

Finally I reached home and you were standing far away from me. That bright eyes, that smile on your face and the way you were looking at us. This was not new for me but this time it was SPECIAL, a very special because it was not only me, it was us. Your most beloved granddaughter is happily married and visited you first time after marriage.

You were bad to hide your emotions. You were the young angry man, stubborn, hardworking, discipline lover, a good singer and sometime a comedian. Everybody knows your daily Yoga & exercise sessions. And best n worst thing that you were a family person. You gave your whole life to your family.

How can you go away like this?? How could you know that you are here with us for few more days?? Why you were telling my mom that stay here at home with you because you are going far away soon??

You gave me my Name.  I was your Shraddha where everybody know me as Sharda. I grew up following you at 24X7 basis. You guided me at every big steps, in every big decisions of my life and understood my feelings and emotions. When my father was busy with his business and for my younger siblings, you were there. Yes, every time. 

I know I’m brave, I’m strong enough that I could do every impossible things alone that no one can expect but now I’m lost. I don’t have courage to go home. I don’t want to go home and see my family. I’m not that strong to see you dead.

No. No. No way why I’m crying this much. Why is my heart so heavy?. Why can’t I control my tears?. 

It’s all because of you Baba. It’s only you. You were my energy warehouse. You were my life server room. You were my discipline and self-control book. 

I have never seen me like this before. How will I go home next time knowing that I will not be able to see you ever? Who will wait for me like you did. Who will happy to see me like you was?? This thought is not going from my tiny head.

Sorry to all kids (my siblings) for being selfish but he is my Baba yes only mine…and I can’t let you go like this… LOVE YOU!!!!

Aloohaa !!!!!